Category Archives: Toolkit

QR codes: effective tool or fad?

QR codes are becoming increasingly common to spot. Not sure what a QR (or quick response) code is? Well, they are the little squares filled with black and white that remind you a bit of swiss cheese. Still not sure, there’s one in the image below. They are essentially links that you click on withContinue Reading

A great use of Facebook ads

You can easily increase the number of people who “like” your Facebook page. Even better, you can do it while taking a genuine, organic approach to building an online community there. I highly recommend using Facebook ads to grow your page’s fanbase. They get results when used to promote a page. I have used them for aContinue Reading

First entry in the Communicate & Howe! Toolkit: Issuu.com

A regular feature of this blog will be entries into the Communicate & Howe! Toolkit. The idea behind the Toolkit is to introduce or highlight tools that help you get the most bang for your communications buck. The idea is that you can learn about many tools you can use to meet your communications needs. There isContinue Reading