Jennifer Gough not only had the best shoes I’ve ever seen on a speaker at Social Media Breakfast: Waterloo Region. As a panelist on our recent arts and culture panel, she proved she knew something about both Twitter and personal branding. Jennifer Gough’s Rule of 3 Tweets Jennifer is an artist who successfully uses Twitter to market… Continue Reading
Category Archives: Twitter
Should you care if someone unfollows you?
Mark Schaefer wrote a post yesterday about being unfollowed by 100,000 people. He looks at the unfollowing phenomenon that sees people using following/unfollowing to try to grab large numbers-a topic I mentioned in my post on the importance of following on Twitter. But he uses it as a springboard to remind us that people may… Continue Reading
Building relationships using Twitter: Deconstructed
I’m a big fan of Top Chef. There’s one type of dish that I always find fascinating and that’s a deconstructed dish. It’s where the elements of a familiar dish are taken apart and served together but in a far different way than they are normally served. The idea is that when the dinner eats… Continue Reading