I can hear him laughing all the way from the shores of Paradise Lake outside St. Clement’s, Ontario. Long before anyone knew about the cloud, Callum McKee, the general manage of Outdoor Services for the Kitchener-Waterloo YMCA, was suspicious of online services-especially free ones. His primary concern was the loss of ownership of the content.… Continue Reading
Category Archives: Websites
Pay attention to long tail search terms
A lesson I’ve learned about search engine optimization is how successful long tail search terms are. It’s advice I’ve heard from experts such as Martin Waxman when he spoke to Social Media Breakfast: Waterloo Region. I am now seeing firsthand the importance of paying attention to long tail search terms. People are searching for terms… Continue Reading
My 2013 communications resolutions
It almost seems a bit late for a resolution post but I’m just coming back from a holiday break with my family. So I’m taking a moment now to wish you a Happy New Year! In 2013, my personal communications resolutions are to implement ideas I discovered in 2012 but haven’t had a chance to… Continue Reading