#Communicating4Change

Exploring how foodies, chefs and farmers use social media

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I organized a panel for Social Media Breakfast: Waterloo Region. Here are some of the highlights from the event that looked at the diversity of uses of social media related to food and the interconnections it has facilitated.

Enjoy my Storify version of the event where I have curated related tweets, photos, video and links.

  1. Share


    Another spectacular turnout for #smbWR https://lockerz.com/s/202128933
    Jacki YovanoffJackiYo
    Tue, Apr 17 2012 19:46:14
  2. Share
    “
    You know you’re in #wrawesome when they announce an #iPad app for Food That Schmecks at #smbwr foodie event. Thanks #WLUpress!
    Mad Hatter Tech
    Tue, Apr 17 2012 20:09:40
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    Beautiful location. #smbwr @cambridge_mill https://instagr.am/p/JiiniaQR9p
    Tracy Bithell Riley
    Tue, Apr 17 2012 20:09:14
  4. Here is a video of the panelists opening comments. I’m afraid the quality isn’t the best but the information is shared is worth your time.
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    From Farmers to Foodies: A panel on social media and food smbreakfastwr Fri, Apr 20 2012 07:04:54

  6. communicateandhowe
    Mon, Apr 16 2012 20:00:00
  7. Andrew Coppolino of Waterloo Region Eats started the discussion. Below is a link to his blog.
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    communicateandhowe
    Mon, Apr 16 2012 20:00:00
  9. Stephanie Tanner spoke about how she uses Twitter and LinkedIn to grow her catering business (see link below).
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    communicateandhowe
    Mon, Apr 16 2012 20:00:00
  11. Trevor Herle Braun spoke about how he and other farmers use social media to connect with consumers. He’s president of Foodlink Waterloo Region (link below).
  12. Share

    communicateandhowe
    Mon, Apr 16 2012 20:00:00
  13. Nick Benninger of Nick & Nat’s Uptown 21 discusses how as a Chef Twitter has helped him run a grassroots promotion of his restaurant including Twitter specific promotions.
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    “
    @NNUptown21 is speaking now - all about grassroots. Used to mock social media but uses it now! #smbwr
    What To Do Waterloowhat2dowaterloo
    Tue, Apr 17 2012 20:18:46
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    “
    Turn your customers into your own personal business card through engaging with them via Twitter @NNUptown21 #smbWR
    EllePyke
    Tue, Apr 17 2012 20:22:23
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    “
    @NNUptown21 Sells 200 sandwiches each week for #brownbagfridays and most of those sales are to twitter users. #smbWR
    Tina Riddell
    Tue, Apr 17 2012 20:24:52
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    #smbwr amazing view from #cambridgemill while we talk food, tech, social media https://pic.twitter.com/uFIiItk7
    Angelique Mohring
    Tue, Apr 17 2012 20:31:35
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    communicateandhowe
    Mon, Apr 16 2012 20:00:00
  19. Paula Costa shared how her personal food blog has evolved and helped create new connections that lead to her recent recreation of the final 11 course meal served to first class passengers on the Titanic. The link below is to her blog.
  20. Share
    “
    Crowdsourcing via Twitter to find obscure info, personal recommendations, or accomplishing impossible tasks. #smbwr
    Tilted Pixel Inc.
    Tue, Apr 17 2012 20:32:54
  21. Share
    “
    The #smbwr panel uses Twitter not only to promote, but also as a source of inspiration. Also: @HerrlesMarket grows local edamame!
    What To Do Waterloowhat2dowaterloo
    Tue, Apr 17 2012 20:42:23
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    “
    Ok @CateringFungi has got me convinced. Need to be a better advocate and user on LinkedIn #smbWR
    David Yoon
    Tue, Apr 17 2012 20:48:17
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    “
    Dear #smbwr … Great location @cambridgemill, great booze, great evening time! Cant wait to try edna staebler’s #schmecks iPad app!
    Jennifer Janik
    Tue, Apr 17 2012 20:51:25
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    I won! Thanks #smbWR 4 copy of Food that really #schmecks https://lockerz.com/s/202139775
    Kevin Swayzecambridgereprtr
    Tue, Apr 17 2012 20:52:18
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    Food preparation at the Cambridge Mill for #smbwr https://instagr.am/p/JisAxAwRxg/
    Tracy Bithell Riley
    Tue, Apr 17 2012 21:45:36
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    Tour number 3 of the @Cambridge_Mill this one with @klamouroux and @editdesigninc #smbwr https://lockerz.com/s/202153100
    Mike Shanks
    Tue, Apr 17 2012 22:06:15
  27. Share

    communicateandhowe
    Mon, Apr 16 2012 20:00:00
  28. Share

    communicateandhowe
    Mon, Apr 16 2012 20:00:00
  29. Share
    “
    Thanks to all my new followers from #SMBWR last night. Please don’t be shy! Jump into the conversations when they spark an interest
    LittleMushroom
    Wed, Apr 18 2012 09:43:01
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    “
    After all the food talk @ #smbWR u should check out how Sushi Boat uses facebook 4square; even use #playbooks as menus!
    Nathan Robertsonnate_robertson
    Wed, Apr 18 2012 08:29:57
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    “
    Thank you to our lead sponsor @wlupress for making it an #smbWR that #shmecks! Let us know when the #shmecks iPad app is out.
    SMB Waterloo RegionsmbWR
    Wed, Apr 18 2012 10:10:22
  32. Share
    “
    Next up for #smbWR is our All Day Breakfast on May 29 . Early bird special $37.50 available until Friday: bit.ly/HBbuRT
    SMB Waterloo RegionsmbWR
    Wed, Apr 18 2012 10:21:09

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WLU Press (@wlupress)

Fantastic summary, James! I do like this storify thing and will have to try it.

James Howe
James Howe

Thanks! And I'm pleased I've inspired you.