“Where does it show you?’ This question came last week when I was leading a session based on my 11 Fundamentals of LinkedIn. I was emphasizing the importance of having a 100% profile to show you are serious about using LinkedIn. I looked for where I knew it should be and couldn’t find it. I… Continue Reading
Goodbye Social Media Breakfast: Waterloo Region! Thank you!
Tomorrow is my 24th Social Media Breakfast: Waterloo Region (smbWR) event since I founded it three years ago-and my final one. smbWR shall continue but I’m moving on. My vision for smbWR Here’s a short video taken at an event on International Social Media Day (June 30, 2010) where I outlined my plans for the… Continue Reading
How to create a nonprofit communications strategy: A preview
All social profit organization’s communicate. If you have brochures, a website, annual reports, you are communicating. But are you being strategic? Do you have a nonprofit communications strategy? This post is the first in a series on how to create your nonprofit communications strategy. Over the summer, I’ll publish a series of posts to guide… Continue Reading
A day of Social Media inspirations! #13inspire
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9 experts to inspire social profits to embrace power of social media
What follows is a news release that I issued about the upcoming inaugural inspire event: Social Media inspirations! I have added a couple new options for you to consider: 2 people can attend for $224 or get a ticket for the afternoon marketing sessions for $60 Register now! John Haydon & Lisa Middleton to share… Continue Reading
Social learning in Canada’s capital at #SoCapOtt
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Lisa Middleton: Lessons Shakespeare taught us on social media
Shakespeare knows his social media. Just ask Lisa Middleton who is the director of marketing at the Stratford Festival that features the Bard’s works. The Stratford Festival in my opinion is the gold standard for social profit sector social media use. In fact, they are so good that they are a model for how to… Continue Reading